Is Facebook The Next Netflix?
We are only a few hours away from Facebook’s public IPO and the entire World seems to be talking about the biggest IPO in history.
The last I saw, the stock is expected to open at $38, which will value Facebook at $104 Billion!
So, what is going to happen to Facebook’s stock price in the future? Where is it headed?
I’m suggesting in this blog post that Facebook could easily become the next Netflix (NFLX). Remember Netflix? I’ve written about NFLX several times on this blog. Netflix is a wonderfully innovative company which has disrupted the movie watching and movie distribution industries. It has evolved beyond shipping DVDs in the mail to become one of the largest online movie streaming companies in the World.
Rocco Pendola wrote a fascinating opinion piece on The Street back in April entitled, Why Netflix Crashed which got me thinking about whether Facebook is the next Netflix. In the article, he eloquently summarizes his thesis:
It’s really quite simple. You can break down the numbers all you want. You can try to pinpoint particulars that shed light on what happened here. There’s little need for that, though. Netflix tanked because it is no longer a growth company in the spirit of today’s “overvalued” growth companies like Pandora (P_) and Lululemon (LULU_).
As I have explained in several recent articles , Wall Street will always “overvalue” companies in perpetual start-up mode. Profitability, for all intents and purposes, does not enter the equation. Investors in high-flying growth stocks look for three things: (1) logical and realistic long-term opportunity, (2) enough reinvestment into the business to seize those opportunities (spending) and (3) rapidly growing revenue.
Would you describe Facebook as a company in perpetual start-up mode? It’s “Hacker Way” culture would suggest that it has been that for the past 5 years.
In order to sustain and multiply it’s $100 Billion valuation, Facebook is going to need to grow it’s user base significantly and find ways to “monetize” the time, data and value that those users bring to it’s network. Let’s look at each of these in turn.
Social And Advertising Do Not Mix
One of the largest advertisers in the US, General Motors, announced on Tuesday that is stopping all paid advertising on Facebook. They effectively pulled $10 million of Facebook ad spend. Now, $10 million may sound small when compared with Facebook’s total revenue numbers, but add a few dozen more Fortune 500 companies to the list and we could see a major hit to Facebook’s revenue numbers.
Social media and advertising do not mix.
Social engagement ≠ advertising success.
Massive usage and time spent on Facebook does not guarantee that users will respond to advertising, especially display advertising that we see on Facebook today. Look at other growth companies like Twitter and others. None of them have cracked the advertising conundrum and neither has Facebook. People spend time on Facebook to connect with friends, share photos and news and waste time. How many actually click on ads? Look at the major Facebook players like Coke and Starbucks. They are not buying significant advertising on Facebook. They have millions of “fans” that have liked their respective Facebook pages, but we’re not seeing advertising work in this space.
Growth Potential And Valuation
Facebook is a behemoth. There can be no doubt about that. Facebook’s official IPO data states:
- 80 percent of all Internet users in Chile, Turkey, and Venezuela are on Facebook
- 60 percent of all Internet users in the U.S. and U.K. are on Facebook
- 20-30 percent of all Internet users in Brazil, Germany, and India are on Facebook.
- 15 percent of all Internet users in Japan, Russia, and South Korea are on Facebook.
However, Facebook is a maturing company, not a small startup with massive growth potential. It grew exponentially over the past 3 – 5 years and those aggressive growth numbers drove it’s valuation to the $104 billion we see today. It’s revenue is slowing, and it’s earnings were actually DOWN in the past 12 months! (Down 12 percent from Q1 2011 – Q1 2012). Facebook itself has stated that it’s previous growth rates are “not sustainable”.
The stock at $38 represents a P/E of 104 x 2011 earnings.
The Future?
I wrote over a year ago about why brands’ future should not on Facebook. What about “consumers”?
Facebook already has almost 1 billion users. How much further can Facebook grow? The estimate of global Internet users is anywhere from 1.5 billion to 2 billion. Not everyone in the World is going to sign up on Facebook and in the major economies, Facebook penetration is already running red hot.
Ad revenue growth is not a guarantee.
The smart money like DST’s Milner and Microsoft have already made huge returns from their Facebook investments. Major insiders like Accel Partners, DST, Goldman Sachs, Tiger Global and Peter Thiel are selling $10+ billion worth of stock on Friday.
Facebook has already had it’s “IPO ride” that started with Peter Thiel, Facebook and DST.
Facebook is being forced to go public because of the SEC “500″ rule and once it’s public, it will be subject to the whims of Wall St. Wall St looks at revenue growth, earnings growth and profit potential. Wall St doesn’t give a shit about anything else.
I believe that $FB will mirror the stock performance of $NFLX – it has already had it’s huge run up to $104 Billion in market cap and $38 per share.
Forgetting the “IPO pop” effect that will no doubt occur on Friday, where will the stock trade in 3 months from now? 6 months from now? 12 months from now?
I’m an eternal optimist and risk-taker but I’m not bullish on Facebook’s long-term stock price.
Time will tell.
“Subliminal Branding”
Here’s a sample of clever branding that verges on being subliminal in nature.
1. Fedex - Do you see the arrow between the “E” and “x”?
2. Amazon - Arrow denoting that Amazon has everything from A to Z
3. Baskin Robbins - See “31” embedded in the “B R” ? Thirty one flavors
4. Tostitos - 2nd and 3rd “t’s” are two people sharing a tortilla over a bowl of salsa
5. Hershey’s - There is a sideways chocolate kiss between the “K” and “I”
6. Tour de France - Probably the world’s most famous bike race. The “R” in “Tour” is a cyclist and the yellow circle is the front wheel of a bicycle.
Do you have any others? Please share them in the comments below.
Invisible Children : Kony 2012
Update: March 15, 2012 – Yes, I’ve seen the mass of negative press about Invisible Children and the #Kony2012 campaign. Regardless of all the criticism, we can all agree that via the Kony 2012 campaign, Jason Russell and his son have done a brilliant job of raising global awareness of the evil of Joseph Kony. Kony must be stopped. Please keep the focus on the big picture. Read Nicholas Kristof‘s Op Ed in today’s NY Times)
March 7, 2012:
Last night I saw the #KONY2012 hashtag in my Twitter stream and clicked on the link.
What I saw was the most evil crime against children I’ve ever seen and I just couldn’t believe that this has been going on for more than 20 years.
It is a story told by Jason Russell, his son Gavin and a young boy in Uganda, Jacob. It highlights the crimes against humanity perpetrated by Joseph Kony.
According to Wikipedia, Joseph Kony and his LRA (Lord’s Resistance Army):
… has abducted and forced an estimated 66,000 children to fight for them, and has also forced the internal displacement of over 2,000,000 people since its rebellion began in 1986.[5] As a result, in 2005 Kony was indicted for war crimes by the International Criminal Court at the Hague, but has succeeded in evading capture since.[6]
I was born in Africa and I have a 5-year old son. Just imagining the horror of what Kony has done and is doing is beyond belief.
Watch the movie below, share it, pledge and help rid the world of this evil!
KONY 2012 from INVISIBLE CHILDREN on Vimeo.
Apple Stock Going to $1,000?
Yesterday AAPL’s market cap closed above $500 Billion. It is one of only six companies that have ever flirted with this market capitalization and none have ever maintained this valuation for an extended period. Is Apple going to be the exception?
On August 24, 2011, I tweeted the following:
What’s going to happen to $AAPL stock? I say it’s going to trade north of $600 per share sometime within the next 24 months.
— David Feldt (@davidfeldt) August 25, 2011
Apple stock closed at $373.72 that day.
Here’s where it’s traded since then.
Taking a five year view of the stock:
That $600 number is clearly in sight.
How much higher can it go?
Steve Wozniak sees it hitting $1,000.
Does it have that much upside after the incredible run it’s had over the past five years?
In a word: Yes.
Why?
- China
- Corporate / enterprise market for iPhone, iPad and Mac products
- Apple TV
- P/E of only 15
- …
The Blueprint For Conquering Fear
As every entrepreneur knows, one of the most powerful secrets to success is conquering fear and pushing forward.
Many books have been written about this topic and, for me, it’s one of the most important lessons to learn in life.
This week we read the classic story of the Israelites, their exodus from Egypt and the famous moment when they face the Sea in front of them and the approaching Egyptian army behind them.
The story reveals the blueprint for conquering our fears.
There are four patterns we fall into when facing a seemingly insurmountable challenge:
- Self sabotage – self sabotage is caused by fear of rejection or failure. However bad things may seem today, there is always a brighter tomorrow to work towards.
- Fight – Fear can cause you to want to fight when doing so can have the exact opposite effect to that you desire. Fighting battles takes energy that is often better spent being productive. Remember that fighting is a backward motion.
- Retreat – Often our fears causes us to want to return to what is familiar rather than to face challenges. Why is this? Because the threat of the unknown appears much larger than it really is.
- Helplessness – Very often fear causes inaction at a time when action is vital!
The answer is to simply journey forth, or as Nike says, “Just Do It!”
Concentrate on going forward. Always face the future, not the past. You need no longer fear the enemies that you have already conquered. Face the fear and act. A good business person never surrenders his or her business to fate. The moment you start blaming unseen forces (the market, the economy, the competition, …) is the moment you relinquish control.
Help yourself. You have to act. You are responsible to act.
Miracles occur only AFTER you’ve conquered your fear and moved forward.
In the story, Nachshon is the first to enter the Sea. He enters the waters and keeps going. Nothing happens. He continues. It is only when the water reaches his nostrils, as he is about to drown, that the Sea splits and the entire nation is able to cross to safety. Nachshon was courageous and faced his fears but he had to (be willing to) push beyond his limits before the miracle occurred.
It’s better to be an imperfect achiever than to avoid the journey altogether.
Journey forth!
Human Character, the Final Frontier
I was born in South Africa and left the country in 1984 during the darkest time of Apartheid. When I left, I didn’t see any hope for the country. It appeared to be headed for ruin. Little did I know.
For me, Nelson Mandela represents the highest order of humankind.
Here is a man who spent 27 years behind bars fighting against the evil of Apartheid and when he emerged from prison to become the President of South Africa in 1994, what did he do?
Instead of pursuing a path of vengeance and retribution (as most people feared and what a lesser man would have chosen), he pursued a path of reconciliation and unity.
His leadership and example actualized one of the most powerful miracles in human history - He transformed an entire nation.
I have always marveled at how Mandela, who had gone through so much personal pain, loss and anguish, could rise above it all, become such a powerful leader and force for positive change.
He pursued the “heroic path” as described in David Lapin‘s new book, Lead by Greatness, How character can power your success.
As we approach 2012, the world is facing major challenges and we seem to have lost all faith and trust in our leaders and institutions, be they political or corporate.
We are all searching for new models, new paradigms and new structures for the post-industrial age. We’ve exhausted our natural resources, our financial resources and exploited our technology.
What’s the next frontier of innovation and growth? Humanity itself, or more specifically, our human character. This is the thesis of David Lapin’s book and it is profound. He shows us how we can all become heroic leaders and transform ourselves, those around us and ultimately our entire world.
Mandela demonstrates the eight character traits that David Lapin discusses in his book: Authenticity, destiny, mastery, humility, vulnerability, generosity, awareness and wisdom. Too many leaders today have tipped the scale in the other direction with stories in the news every day about some new scandal, ponzi scheme or corrupt behavior. We obviously need more people like Mandela. People who have the courage, vision and resolve to take the heroic path. People with similar character traits to help lead us to a better place.
David Lapin’s book provides us with a unified roadmap that can take all of us on this much needed heroic journey. He fuses together ancient spiritual principles, modern business philosophy and twenty years of practical, global application to provide us with the roadmap.
This book should be mandatory reading for all of us who seek to transform our own life and the institutions we build.
—————
The image above is of President Nelson Mandela shaking hands with the Springbok captain, Francois Pienaar, during the 1995 Rugby World Club. Mandela enlisted the national rugby team in a unique venture to unite the apartheid-torn land. This powerful story was captured in the movie Invictus which was directed by Clint Eastwood and starred Morgan Freeman as Mandela and Matt Damon as Pienaar.
Rethinking (Online) Payments In A Post-Credit Card World
In a sea of startups with non-existent or ill-defined business models and me-too ideas, here’s a wonderfully simple idea that has huge revenue and profit potential.
Dwolla was founded by 28-year old Ben Milne in Des Moines, Iowa.
After paying an exhorbitant amount of fees to credit card companies, he and his team decided to rethink (online) payments and build something to bypass the credit cards companies.
He has created a disruptive payment platform linked to the existing ACH payment network that all banks use. Dwolla has the potential to dominate e-commerce, m-commerce and s-commerce in the years to come. Unlike Paypal and Square, which sit on top of existing credit card platforms, he enables payments between consumers and merchants without the oppressive credit card fees.
Dwolla charges 25c – yes, a quarter – on every transaction regardless of the amount of the transaction. Not your typical 2.9% of total amount sent plus $0.30 per transaction that others charge.
Ben’s focus is clear: “To maximize the value of every electronic financial transaction.”
Why do I like Dwolla so much? Here are 7 reasons:
- Rethinking an industry – there have been many mobile payments solutions since PayPal but they all utilize the same credit card network, including Square. Here’s a small team in Iowa who have rethought global payments and created something unique and smart.
- It’s about revenue, transactions and money – this startup is focused on making money from the get-go. It’s not just another trendy social media photo sharing app with no business model. Its focus is to maximize the value of each financial transaction that’s made online. It takes a tiny transaction fee and allows its customers (merchants and consumers) to keep more of their money. Simple. Powerful.
- Serial entrepreneur who has had financial success – Mr Milne is only 28 and has had proven success before.
- Multi-sided platform with API and tools to allow explosive network growth – Dwolla is a multi-sided platform and it provides a seamless API which allows developers and third-party companies to build an extensive ecosystem with great ease.
- Smart investor choice – Dwolla chose a major financial services company as its investor and has leveraged the connections, knowledge and footprint of this investor to test and grow its platform.
- Smart distribution strategy – Dwolla doesn’t just rely on the typical social network effect to sell itself. It is selling itself as a financial product via its financial services investor network
- Exceptional user experience – Easy, well-designed user experience ensures adoption.
Why Does Amazon Have Differential Pricing In Different Markets?
Here’s the Amazon price for the Steve Jobs autobiography that is sure to become an instant bestseller:
On Amazon.co.uk: (50% off regular price) [ = USD $19.96 as of midnight October 24, 2011 ]
On Amazon.ca: (37% off regular price) [ = USD $23.07 as of midnight October 24, 2011 ]
On Amazon.com: (48.9% off regular price)
Scary Apple Chart?
Business Insider just posted the chart below and labeled it:
“Here’s The Chart That Should Scare The Heck Out Of Apple Investors…”
Well, “market share” and “units shipped” aren’t the metrics that has driven Apple’s stock price to North of $400.
Innovation, or more importantly, Apple’s ability to monetize innovation has. Simply put, Apple generates vast PROFITS.
How does its profitability compare to the other players in the mobile phone space?
Here’s a more instructive chart (courtesy of Asymco.com) that continues to make Apple investors very happy:
Return
UPDATE: I wrote the post below earlier today before hearing of the tragic news of Steve Jobs’ passing. Steve was a mentor that I never met.
My first Apple product was an Apple II and I remember the wonder of creating my first computer program in BASIC. Since then I have owned the following Apple products that have enhanced my (technology) experiences:- Macintosh, Powerbook, Macbook, Macbook Pro, iMac, iPod, iPod Touch, iPhone, Mac Mini, Apple TV.
Here is one of Steve’s famous quotes that says it all:
“Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma — which is living with the results of other people’s thinking. Don’t let the noise of others’ opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.”
This blog post is in your honor Steve as you return to the Creator. You will be missed. Your vision and contribution to the World was incredible. You are the DaVinci of our time.
=====================
During the buildup to the High Holidays, there are several core themes to help us reboot ourselves and the world around us.
One theme that resonates most strongly with me this year is that of “return”, especially during the period between Rosh Hashana and Yom Kippur.
What do I mean by “return”? I’m not referring to “return on investment” but rather to a more fundamental personal return.
It’s a time to return to one’s individual essence and to reconnect with the universal source of life.
It’s a time for self-reflection and self-analysis.
It’s a time to look back on the past, recognize the errors one has made and commit to changing oneself for the future.
It’s a time for forgiveness.
Most importantly for me, it’s an opportunity to reconnect to one’s true essence, to be re-energized and to ensure that one is on the correct path. In computer vernacular, it’s the opportunity to reboot the system, remove the viruses and restart.
It’s important to return before once again running forward on the journey of life.
I can’t believe it’s been two years since I founded JazLabs - I am so happy and lucky to be doing what I do every day at JazLabs.
It would be so easy during this current time frame, that is so filled with uncertainty and market volatility, to simply focus on survival and self-preservation.
At JazLabs, we’re focused on the exact opposite …
Growing and building a company from the ground up has allowed me the opportunity to create an entity that integrates my personal beliefs and values with my business culture and leadership style.
This has attracted customers, clients, partners and employees who share these beliefs, values and culture to collaborate together to build and grow some wonderfully innovative products and services.
We’ve certainly experienced the entrepreneurial cycle of ecstasy and despair during the past two years and continue to learn, pivot and iterate every day to push forward. That experience has been so fulfilling and I’m looking forward to the next 20 years!
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Recent Posts
- Is Facebook The Next Netflix?
- “Subliminal Branding”
- Invisible Children : Kony 2012
- Apple Stock Going to $1,000?
- The Blueprint For Conquering Fear
- Human Character, the Final Frontier
- Rethinking (Online) Payments In A Post-Credit Card World
- Why Does Amazon Have Differential Pricing In Different Markets?
- Scary Apple Chart?
- Return























